Starbucks: CSR


Photo | BIG_MOUSE | Peppermint Mocca ice blended

Photo | BIG_MOUSE | Peppermint Mocca ice blended

I have found a nice Starbucks with a total of 3 13amp power plugs. You should be able to bring multiplugs to … you know what.

Starbucks’ Corporate Social Responsibility policies do not just apply to charitable organisations (recall the recent free coffee for salvation army thingy), they also treat us students nicely. This small outlet has THREE power plugs. Burger King at Tampines North CC has none. Burger King at Esplanade Exchange has FIVE or SIX, but they recently disabled and sealed up all the plugs. boohoohoo.

Photo | BIG_MOUSE | Starbucks

Photo | BIG_MOUSE | Starbucks

Anyway, nice campaign you just had. It’s a yearly event? I didn’t even know that man. 3 days ago, I got my first ‘free’ drink from Starbucks (I keep typing STARHUB instead of Starbucks, doh!). My Corp Comms management textbook has a case study regarding how well Starbucks manages its stakeholders and its image. I though that the author was lying. I was wrong. Starbucks, keep up the good work. 🙂

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6 thoughts on “Starbucks: CSR

  1. Hi,

    chanced upon your blog while doing my research on my Starbucks case study, can you do me a favour by letting me know which Corp Comms management textbook you are referring to? Am trying to collect more info about Starbucks… Pls help, your assistance will be much appreciated. =)

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